Can I use Unsplash photos in ads?

Short answer: Commercial use (ads), edited: Yes.

Photos on unsplash.com are offered under the Unsplash License.

Commercial use (ads), edited: Yes

License: Unsplash License (LicenseRef-Unsplash, curated_provisional)

• Every use you described is granted by Unsplash License, and nothing you described is prohibited.

Context

• The license covers copyright in the photo only. People, logos, trademarks or artworks shown in an image may need separate releases before use in advertising.
• Unsplash+ images are under separate terms.

Sources

• Unsplash License

Check it yourself (free, no key)

{
  "tool": "check_license",
  "arguments": {
    "license": "LicenseRef-Unsplash",
    "intended_use": {
      "commercial_use": true,
      "modification": true
    }
  }
}

Computed from Rightshold's license profiles; not legal advice. Updated 2026-10-19. JSON · Markdown